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SaaS landing page checklist

Technical and copy checks for an early SaaS marketing page, including title, proof, and a single primary action.

Copy

Headline: who it is for and what changes.

Proof: a screenshot, a number you can defend, or a founder quote you actually received.

Action: start, waitlist, or request feedback — pick one.

Technical

HTTPS, unique title, meta description, one H1, canonical, and no noindex on the public page.

Open Graph tags so a shared link looks like the product, not an empty domain.

SaaS landing page checklist · SaaSInvader