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How to collect product feedback that you can use

A structure for founder-to-founder feedback that avoids vague praise and score inflation.

Ask for a scene, not a score

“What is clear?” “What is confusing?” “What would you improve?” produce edits. Star ratings do not.

Limit the request to one surface: landing page, pricing, onboarding, or the core workflow.

What not to do

Do not require a reciprocal upvote. It poisons the signal and the community.

Do not flood the product with seeded comments. Reviewers notice, and later customers inherit the lie.

How to collect product feedback that you can use · SaaSInvader